Extended validation certificates are the only SSL certificate that is recognized as the high security browsers. These are specially designed certificates in which a green address bar is visualized as well as it also specifies the name of the certificate authority and the organization to which the certificate is issued.

The greater advantage that EV SSL certificate offers to your site is that it builds a strong confidence in the mind of the visitors that your site is safe, secured, and legitimate. Shoppers before meeting any type of transaction wants to confirm whether the site is safe to do business. With the presence of green address bar people instantly take their decision. Moreover, it instantly grabs the attention of the visitors within a second of click.

In Nutshell, if your site comes under the category of green address bar then it would be a great advantage over the competitors. Thus plays a significant role in generating greater profits as well as brand awareness.